The other social networks may be hogging the limelight as far as social media marketing is concerned but Instagram has slowly and steadily risen to the top of the pack.
Today, over 60% of brands around the world are on Instagram and that number will only continue to grow.
While that is a testament to the potential of the platform, it also means your brand will have to face greater competition for eyeballs. This is why you have to focus on making your Instagram campaign attractive, exciting and engaging.
The great thing about Instagram is that it is easy to use, not just for the regular users but for brands as well. Therefore, you simply have to follow some quick & easy tips and you are good to go. That being said, keep in mind that content is the king. If you create killer content and then combine that with the tips we will provide here, you will surely be able to boost your Instagram engagement right now.
Find other people in your niche and turn on post notifications from them. Engage with their posts when you get their notifications.
Comment questions on their posts. Questions are an easy way to get an account to engage with you. There is also a good chance that they’ll remember you and reciprocate on your posts in the future.
Watch their Instagram Stories and send them questions/comments by clicking the “Send Message” button at the bottom left corner of the screen. Make sure you’re thoughtful in your messages!